Accretive Commerce, the leading business process outsourcer of direct-to-customer commerce services, has appointed Michele Bartram as senior vice president and general manager of its eCommerce and professional services division. She will lead all aspects of the growth and development of Accretive Commerce's fastest growing business unit. Bartram brings an immense amount of e-commerce experience to Accretive Commerce, including having served as Chief Web Officer/ Vice President, eCommerce for Redcats USA (RedcatsUSA.com), a $1.5B specialty cataloger that is part of the PPR Group. Bartram planned and directed e-commerce strategy, branding, marketing, merchandising, design, content, and technology for 14 high-volume consumer retail websites including Chadwicks.com, LernerCatalog.com, LaneBryantCatalog.com, Roamans.com, SearsBigandTall.com, and BrylaneHome.com. During her tenure at Redcats USA, Bartram successfully grew e-commerce business from $40 million to $500 million in sales in just three short years. Accretive Commerce is funded by Accretive Technology Partners and DB Capital Partners.
Accretive Commerce (Corporate Website)